www.public4you.fora.pl

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Power tip: You can also change the anchor text while clicking the page's title before clicking
However, importantly, the link itself does not go directly to the destination URL - rather, it goes through a Facebook.com share URL that includes the destination URL as an iframe on the resulting page, with the Facebook menu bar at the top which includes commenting and sharing features. While there is still some debate in the SEO community as to the impact of the specific implementation details of such toolbars, the lack of a direct link when using Facebook's benefits of posting links on Facebook Pages.
3. Use the
One important SEO strategy that should be employed on your Facebook Page whenever feasible is placing keyword-dense prose as close to the top of the Page as possible. Because Facebook limits where Page owners can place large chunks of text on the default Wall tab of Facebook Pages, the
In order to add text to your Page's there is a 250 character limit, so choose your words wisely.
1. Choose the best name for your Facebook Page - and don't change it

2. Select the best URL (Facebook username) for your Facebook Page

2. Attach Link
7. Add photos with captions, events with descriptions, and a discussion forum
Learn more about building your brand and growing your audience with our comprehensive guide to marketing on Facebook. The Facebook Marketing Bible is available at FacebookMarketingBible.com
The specific fields present will vary according to the category you choose for your Page when you create it (business, brand, or public figure ), so choose the category that best fits your needs.
Including the raw URL in the text of the status update itself
Using the
Facebook Pages are increasingly becoming a to become expert Facebook marketers, Facebook has recently created many new opportunities for Pages to get more traffic through the tried and true methods of - you guessed it - search engine optimization (SEO).
It almost goes without saying, but it's important to always be sharing interesting content on your Facebook Page, and always using all available descriptive fields on each type of content shared. When posting photos, use verbose and keyword-dense descriptions. When posting events, take the extra minute to include text and keywords in the event description field that you want to rank for. Add a discussion forum to your Page.
When you include the raw URL in the text of the status update itself, Facebook auto-links the text directly to the URL. While you can't control the anchor text of the link (it is always just the URL itself) ,[link widoczny dla zalogowanych], the link does go directly to the destination page - and not through a Facebook.com URL that adds the Facebook menu bar at the top when you click through to the destination page.

One important note: in order to mitigate Facebook username squatting, Facebook requires that your Page have at least 100 fans before it becomes eligible to select a username. If your Page has less than 100 fans, you'll need to recruit more fans before being able to take advantage of this important SEO strategy.
Facebook usernames present a better opportunity for businesses to consider incorporating generic keywords for SEO purposes than the Page name itself. While Facebook has created a black list of generic usernames that Pages (and users) are prevented from registering, there are still opportunities for businesses to obtain relatively generic usernames, or usernames that combine their actual name with additional generic keywords.
Go to the Click Once you've chosen one, close the dialog box, go to your Page, and click In the applications list on the resulting page, you should see an application called You'll be taken to a page with 2 fields: use in the Once changes are saved, click the If you want to add the FBML you just entered as a box, choose Wall tab, you'll need to then go to the Boxes tab, click the pencil icon on your FBML box, and choose Or, if you want to add the FBML you just entered as a tab,[link widoczny dla zalogowanych], choose after 10 characters, so you'll need to choose a short title.
However, we do offer a word of caution when incorporating generic keywords in your Facebook Page URL: Facebook intends for Pages to authentically represent the identities of businesses, and brands and has revoked privileges from Pages with generic titles in the past, so it's not unfathomable that Facebook might somehow punish Pages with generic usernames by similarly revoking status publishing rights (or at least the username itself) at some point in the future.
Just as a variety of inbound links from authoritative websites help boost PageRank for traditional websites, getting more inbound links to your Facebook Page will boost its PageRank as well. You can do this with text links, but Facebook has also created a Find Us On Facebook
Facebook has created promotional guidelines for promoting your Facebook Page that are worth a read. Basically, Facebook doesn't want Page owners to claim you have officially partnered with Facebook by virtue of having a Facebook Page. However, Facebook does want as many links as possible pointing to Facebook.com

Because Facebook places links to Facebook Pages on the default version of Facebook users' profile pages which are visible to search engines, the more fans you get, the more links you'll have to your Page within Facebook. For Pages with thousands (or even millions) of fans, the number of links can really add up.
Second, don't give into the temptation to choose a fully generic page name like updates for generically named Pages - effectively neutering their ability to reach their Facebook fans.
Facebook makes all of the content shared on Facebook Pages indexable by search engines,shure wireless OnTop SEO Company - Search Engine O, so use the tools Facebook provides to your full advantage.
When fans comment or like content in your Facebook Page's stream, Facebook links their name back to their Facebook profile page. As a result,[link widoczny dla zalogowanych], when the profile stubs of those fans who have posted comments and likes on your Page are indexed, Google will see more reciprocal links between your Page and your Page's fans (in a way that grows organically over time), which it will see as a stronger bond. This creates a virtuous cycle of improved link weight from the indexed profile page stubs to your Page , and vice versa.
9. Get more intra-Facebook inbound links by getting more Facebook fans
5. Create
While opportunities to place large blocks of static text on the default tab of your Facebook Page are quite limited (see the static content, including text, images, and links. Adding content boxes or tabs to your Page can be a great way to boost the content density score of your Page (note, however, that each tab lives at a separate URL in Google's eyes) .
6. Post direct links to your website (or other relevant sites) in your Page's stream

Conclusion & Next Steps
So, without further ado, here are 10 SEO strategies and tactics every Facebook Page owner should know:
1. Raw URL
8. Get more inbound links to your Facebook Page from the web by posting links to your Page on all your websites
The bottom line: use your business's real name as the name of your page. And once you pick your Page's name, don't change it. Facebook uses your Page name in the title of the Page, and since Google dings pages when their titles change, modifying your Facebook Page's name will cost you SEO points.
While building and expanding your Facebook Page presence requires creative planning and consistent execution, SEO can play a vital role in boosting your Page's growth rate. While viral distribution limits you to the people your fans are connected to, search engine optimization exposes your Facebook Page to Facebook's entire userbase - and as we've discussed above, there's a lot that Page owners can do to maximize their exposure through Google, Yahoo, MSN, Ask, and other popular search engines.
4. Use the
Facebook creates an content score of your Facebook Page for many types of Google searches. For example:
And voila! After that somewhat arduous process, your custom content should appear. Be sure to write good copy

Address, City, State, and Zip code are important fields for local searches
Company Overview, Mission, and Products are important fields for product searches
Websites is a valuable opportunity to add direct links to your own websites or other relevant sites in your space
Facebook recently launched the ability to choose a vanity URL (Facebook calls it a Page's URL becomes [link widoczny dla zalogowanych] / YourUsernameHere. Usernames can be selected at [link widoczny dla zalogowanych] / username.
While Facebook's While viral distribution can help you reach people your fans are directly connected to, search engine optimization exposes your Facebook Page to Facebook's entire userbase. In fact, Facebook itself has taken major steps to improve its own SEO during recent weeks and months, creating opportunities for Page owners to benefit directly while creating value for Facebook at the same time.
When you use the inclusion of this text further boosts the keyword density of the CSS region near the link, and the thumbnail also links to the destination URL - both nice perks of using the

Tracking Facebook and the Facebook Platform for Developers and Marketers
There are two ways to post links into your Page's stream:
Choosing the right name for your Facebook Page is vital. Despite the temptation to stuff your Page title with high value generic keywords - like this approach will actually harm your Page's viral growth rate inside Facebook more than it will help through better SEO. For example, if your page's title appears too spammy, fans will be less likely to share it with their friends on their profile and more likely to hide your updates from their News Feed.
10. Strengthen intra-Facebook reciprocal linking by getting fans to comment and like content in your stream

Inside Facebook
In order to add a custom content box or tab to your Page, follow these steps:
The safest option - and wisest long term bet in our view - is to choose a username that authentically represents your business or brand. For example, we chose [link widoczny dla zalogowanych] / InsideFacebook. Once you pick a Facebook username / URL for your Page, it cannot be changed - ever. So pick a username you're going to be comfortable with and confident in for the long term.
Status updates offer a powerful way to place direct links near the top of your Page's CSS structure. Because Google boosts pages that link to relevant sites - and dings pages that link to unrelated sites or add too many links too suddenly - posting links in status updates can be a powerful and authentic way to boost your Facebook Page's link score.