per9n53ve
Ten to ma gadanę...
Dołączył: 25 Wrz 2010
Posty: 686
Przeczytał: 0 tematów
Ostrzeżeń: 0/5 Skąd: England
|
Wysłany: Wto 2:58, 16 Lis 2010 Temat postu: ghd price attack How satisfied new customer opened |
|
|
how to prevent the loss of customers is simply to build customer first business philosophy, to find a vital impact on the crucial marketing elements, and constantly adjust the business strategy. Promptly take appropriate measures to optimize the structure of the same customer base to ensure full optimization services to get clients, to reach customers and maximize the contribution of most of loyalty. Beauty salons and customers will often occur during many short-term behavior,[link widoczny dla zalogowanych], which need to train its customers long-term beauty strengths of short-term behavior of its capital analysis, pointed out that the short-term detrimental not only to bring a lot of beauty, but also to Customers bring their own resources and capital of the waste. Beauty salon customers should be sufficient to explain their visions of beauty, so that customers are familiar to only be able to follow the long-term interests of the salon, so as to prevent the customer to invest in competitors.
periodic follow-up survey is very important in the beauty business, a lot of job-hopping will smooth away a large number of beauticians and old customers, the reason is the beauty salon management staff do not understand the customer situation, the lack of effective communication with customers and contacts. Only collect customer specific information, create customer profiles, to return to class management and timely grasp of customer needs in order to truly achieve \The results reveal that, for every consumer in the 4th there will be a satisfied,[link widoczny dla zalogowanych], while only 5% of satisfied customers will complain, most customers will be abated to the number of consumer beauty salon or to other salons. Therefore, beauty salons do not to complain about the level of customer satisfaction is measured, but should be directly measured through regular customer surveys to meet the situation. Existing customers in the random samples, or contact to send the questionnaire to understand the customer environment, beauty salons, services, various aspects of the judgment. In the collection of customers to meet the information, ask some other questions to understand customer intent and then consumption will be very profitable. In general, customers more satisfied, to the beauty salon the higher the likelihood of consumption. Measure of whether the customer is willing to recommend hospital to others and their service is very helpful, a good reputation manner that beauty has created high customer satisfaction. Understand where the customer does not meet in order to better improve and prevent the loss of customers.
use baby beauty salons and customers love the closedown customer relationship does not mean the end of the service must maintain contact with customers to ensure their continued satisfaction to the next, but idea is to maintain important step of customer relations. Daily visits, holiday greetings, a bouquet of flowers will enable customers to deeply touched. The owner of a beauty salon in the annual New Year's Eve will bring beautiful flowers and abundant New Year, to the hospital the most \.
prevent the loss of customers as both an art and a science, it needs to continue to create beauty salon, transmission and communication, the ultimate way to obtain, maintain and increase customer, casting the core competitiveness of beauty salons, the salon has a market-based capital. In the beauty industry, beauty salon is a relatively unique entity, with consumers face to face contacts, is a direct and specific services. Beauty salons in the business process will inevitably run into this or that issue, and some young managers lack sufficient experience in operating the initial treatment for the management of beauty salons only stay in the familiar emotional level, a more big blind; there are many operators in the business early despite a temporary success, but in the last negligence of the business aspects have lost. How can we achieve success? This requires the operator based on the market, from the operation of the multi-faceted, multi-angle, multi-faceted staff to adwear the following questions.
one market position beauty salon beauty salon some small, but can be considered a business, market positioning work the same can not be ignored. And the market is not static, nor is it simply simple, so investors must be in operation before the deep into the understanding of the market in many aspects, to establish a clear and accurate goal, gracefully their market position, ideas on how to best position the market can produce chain of positive economic benefits. Of course, the market rank is not the work can be done overnight, which requires the market to conduct a comprehensive and profound investigation, understanding, and then after a detailed and thorough analysis of the decision, the ultimate in order to make the right market position.
Second, to prevent many of the fallacies in business management operators have been able to scratch the ultimate career achievement, of course, many factors of success, but the most important point is that the course of their business are very focused mode of operation, good governance. In fact, many salons there are many in the business governance Liao error, this one, both from external peer in beauty salon competitive threat, but also from the internal governance failures in the beauty. Successful operation of beauty salons, two aspects must be properly combed the subject. Smart operators in the business will determine the starting of a more clear business philosophy, and digest the entire business mode management, business management to every detail. Well prepared to fight to prevent the operation of the passive situation of appears to be adequate funding for activities to ensure the normal operation of beauty salons. Otherwise, even if the entrepreneur, the concept of feasible vain, in the absence of sufficient product supply, beauty salon instead of being worn down is to be annexed by other big stores. On the other hand, business management thought to be close to, follow the market trend, with the market dynamics continue to improve, always injected into the fresh blood. When the match market, project management to use the momentum from the time; when the market is in declength, but also change management, turnaround and change. The same was competition from the outside, may wish to implement ism, we must learn from each other, clearly familiar with the inadequacies of their own, in time, to review the subject of their own business there, in the birthal business governance make further adjustments on the basis of , optimization and improvement.
In addition, the internal governance of the errors factord by the crisis do not operating in Asia outside, sometimes it is these easily overlooked that the internal crisis of the operators to offer beauty a fatal blow. The face of it, the governed and the conflicts between employees, employees of the lack of unity between the customer and employee communication barriers between the negative phenomena such as the operation of beauty salons do not allow temper, tension within the human relations staff, customers heart completely blocked in the beauty outside. This is largely negative hinder the evolution of a beauty salon, therefore, only be a good family relationship remediation can be successfully carried out outside business activities. Meanwhile, we must understand the customer's consumption habits are changing, and operators to learn to catch the deviate in consumer psychology from time to time the customer innovation, so that customers regularly enjoy a reinsolenting, this approach can not only help catch the beauty firm part of the old customers, but will also attract many new customers to visit. Third, science, fashion, advanced, user-friendly software and roughware facilities with
customers into the salon, the first to feel the beauty salon complete the environment and atmosphere. If beauty salons to attract more consumers, we must first vision, hearing, smell, touch, taste and other features to catch the customer to enjoy the psychological. Bright and spacious hall, a new comfortable room can suddenly see the light of the feelings of consumers, tenderness cjeopardizeing light, fresh and elegant aroma of our customers will taste the joy of a soul, beauty knowledge. When complete immersion in a sensory detail and with the warm atmosphere, the customer's feelings of balance had begun to tilt. Succeeded in doing this, customers will begin to slowly take you from the inside beauty salons, beauty character of olive oil. Second, the beauty of the overall design to be unique. Many beauty salons or less the same, monotonous similar format, there is no innovation. If a intervalthrough in design to the general beauty of the format, according to the deviateent needs of consumers pay attention to format diversity, whether luxury or a kind of urban structure are all uniquely natural style, so the customer can set a new face-off informants, and won their love. Of course, complete with high-tech beauty equipment, particularly important for the advanced equipment, good or 8549c6f0afharmfule676d84a97ad833fdd1 or not related to the beauty of the substantive results. Art equipment allows customers to safely enjoy the best cosmetology services, so beautiful and walk in the forefront of fashion, beauty and skin care. Also, because beauty is a face to face interaction with customers, so customers do offer beauty salon pair is a personalized service, every employee must be sincere hospitality warm smile, the skin while providing targeted advice, Personal Beauty and Body Care consultation. Furthermore, it should establish a comprehensive customer profile management system, the forward-looking beauty of science and technology to achieve.
four promotional advertising medium delivery expansion of modern society is an information age, regardless of the birth of a new product or update an old brand can not do without the media widely publicized. Most customers do not obtain involved in the beauty salon before, almost all are from the advertising concept, so strengthful and timely advertising is necessary. However,[link widoczny dla zalogowanych], ads targeted publicity to lock consumer groups, pay attention to the publicity stsizegy, patience to imsection to our salon customers the information, and strive to contact people's hearts, so that customers subconsciously urge to produce a first-hand experience, and in the actual manner produce economic effects. Avoid excessive to advertise, just not the number of high quality. Should be concise, to spend the least money to do the most sensational effect of advertising. In faction, many operators of beauty salons and spend much more money in media campaigns devoted to little impact, and the fundamental factor is that advertising is weak, not deep into the heart. However, a beauty salon if only to send hope to see in the media campaigns to reach more visitors, to the neglect of the toil itself will be some real, even if it is temporary busy, it was no flash in the pan.
Fifth, the quality of governance and the progress of their employees a sense, the quality of governance and capacity who determines the degree of success or failure of beauty salons, beauty salon management determines the situation and the future development of the coat room. The beauty of modern management who not only have a professional business knowledge, strong organizational skills, but also have a wide range of overall quality, can be proactive, work independently. In the Qin before an important decision, to draw on collective wisdom, to seek everyone's scenes, fully integrated with their own unique views, then make a wise decision. At the same time crazye to deal with the governed the relationship between subordinates, each employee should have a detailed understanding of the profound and familiar, to maintain communication links with staff from time to time. If the two sides to create friction, we must quickly stoppage and reflect on the reason properly, and the first time rehandle conflicts. While also train high-quality, high-level, high-tech employees, will have a capital gain for the beauty contest, to seize the market and effectively compete with other peers.
beautician duties job description and job specification:
one beauty salon Dean (manager) job description 1, to explain the sense of service agencies, foster staff professionalism, fair use personnel.
2, develop work plans, clear division of manufacture, to help staff achieve their goals and enhance the staff's technical and sales capabilities. 3, analysis of customer feedback, targets and proclamations of interpretation services, together with colleagues to develop service improvement, by example, the implementation of pledges.
4, on a regular basis to expand understanding of source and market competitive dynamics, and analysis of the situation, come up with countermeasures. 5, entered into a fair, imcharacterial and effective reward and punishment system, coordinate the relationshipship between staff and assert good school.
6, supervise the daily work to ensure the normal operation of various aspects of beauty and quality of service. 7, select quality products for customer service, ensure that the product works well, quality, value for money.
8, placed in fair changement of hospital facilities, as easy as possible customers. 9, regular staff training, the quality of progress at the Treasury.
10, according to market grades, develop fair price charged. 11, the price tag (including the care projects, products) establish a good reputation.
12, playing appropriate, adjust the atmosphere of music and poetry. Second, financial management staff of the job description
1, a retractable tearne and control the daily operating expense. 2, fill, check, collate monthly salon financial reporting, analysis, summary of operating income this month to the higher authorities to supply funds to increase revenue and resolutely's reference.
3, complete and timely monthly, checking and sorting \4, fill out weekly reports every week to reflect this week's purchase, sales, inventory, loss, and timely submission to the Presidency in order to make next week's sales plan.
5, advance of monthly, quarterly, annual and holiday promotional outlay plan. 6, fulfilling a good customer files the same archive.
III, beauty customers (front desk customer) 1, warm and thoughtful reception visiting customers.
2, specific knowllimit of customers have used the products, treatments, first access to customer files, and then serve our guests, if the new customer from beauty consultant to the guests in a professional manner to seriously ask the customer's needs and circumstances have used a lot of inquiries, including product care projects have been done on the previous product or care met or not met, the communication through which to achieve several goals: (1) the customer's requisition.
(2) assess the customer's consumption levels. (3) the customer in the past use of the product is suitable for the customers to promote products for reference. Carefully observe the customer's skin, the skin exactly understand the real situation of the customer to choose the right products and beauty items.
3, for each customer to build customer profiles, to pay the above information and the guests asked the nursing program, purchase products, specific records. 4, detailed analysis of the guests the skin care program designed for customers and guests to be a obvious understanding of the distance is the topic for her skin, which, dod the course to carry out what improvement effect, home care products designed for the guests, but only to tell the guests If the result was satisfactory with home care.
5, clearly told the beautician beauty assistant and nursing programs for the guests to do what? 6, busy, enhenceiastic attitude should continue to greet each guest, on the need to wait for the guests, timely brought drinks and magazines.
7, after the guests halted nursing, so that the guests a little rest, and chatted with the guests, another for home care recommended. 8,[link widoczny dla zalogowanych], for the guests to open a single checkout.
9, regularly tracking service, at the appropriate time gift small gift to the guests, and assert good customer relations. Fourth, beauticians and beauty tutor job description
1, after work on time, wear the same work uniforms (with identification card), makeup, a good mental sentiment, work must wear work clothing, lipstick, nails, not equipped with hand accessories, wash it and so pay attention to personal image of health. 2, to maintain (Salon) internal and external health, all utensils shall be kept clean and tidy, orderly display.
3, finishing inventory of retail products, timely completion of the replenishment application form, add stock varieties. 4, the skilled manipulation of skills and the ability of dumping products, should have professional nursing skills and techniques, product support dumping, professional training and lectures \
5, into the micro-service should be careful, passionate and viewful, regulate the use of polite language, sincerely seek guest comments, requirements, and timely feedback to the supervisor. 6, objective and fair attitude towards the complaints, the affable tone gently explain why.
7, with the help supervisors develop off the job plan, completion of the operation and management toils, and actively participate in various promotional activities such as publicity. 8, conscientiously study and product knowledge and technical expertise, quality and advance of their own professional skills.
9, old-fashioned beauty of the secret, non-rumored. Fifth, beauty assistant job description
1, open for business every day before, cleaning the shop clean once cleaned once after lunch. 2, placed a good showcase of products and maintain spotless and changed regularly to reduce the loss.
3, packed instruments and appliances, to ensure order. 4,[link widoczny dla zalogowanych], a customer comes in, must take the initiative to say hello to the guests before the meet and lead the guests to the seating area, holding drinks or tea, and then notify the follow-up beauty consultants.
5, beauty care consultant for the guests booked procedure, the customer file with a good amount of care when the time and sent to the guests the beauty of the small rack. 6, in a timely manner to reflect the hurt to the pdweller of the goods (including decoration, facilities, appliances, etc.) to ensure proper operation.
Post został pochwalony 0 razy
|
|