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It is been a few years now given that I’ve began following QR codes, and I'm pleasantly pleased to announce that they're catching on more than ever inside US. Although I nevertheless consider it may perhaps take some time to catch as much as QR codes in Japan, the US, particularly important cities for example New York, is on the correct track to fully utilizing this mobile barcode technologies.
Not too extended ago, it was Web Week within the Big Apple and larger-than-life QR codes had been showcased throughout the city. Now, Calvin Klein is following suite. The retailer lately released a QR code campaign in New York and Los Angelos that makes it possible for people who scan the code to obtain uncensored content. As soon as the huge, red and white QR code is scanned, users obtain a Fall 2010 [link widoczny dla zalogowanych]X commercial featuing the lovely Lara Stone surrounded by male models.
Nevertheless, this form of campaign might sound familiar to you. Last year, Sports Illustrated released a marketing campaign with JAGTAG that supplied consumers with extra subject material of the scantiliy clad models in its swimsuit issue.
I consider its wonderful that Calvin Klein has found a tech-savvy strategy to share their racy material with those who genuinely want to see it, rather than subjecting every person to viewing it. Nevertheless, with all these various campaigns popping up, the question nonetheless remains; which will be the greatest cell barcode- QR codes, JAGTAG, or Microsoft Tag? If you may have a powerful opinion as to which barcode is greatest, let us know by commenting here, or on our Facebook page.
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