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Michel's dress if premature leaking will affect stock prices?
With unique method to calculate the first lady value of "mike professor, has accepted the xinmin weekly overseas interview.
Xinmin weekly: why did you choose from 2008 to begin on November 1 to michelle statistical?
"Mike: that was in (October 27) michelle visit the tonight show" later, because this issue of the program before these brand market value and her choice relationship is not big.
Xinmin weekly: what you do for standard choose her appearance occasions?
"Mike: I according to the political meaning and exposure rate chose michelle debuted 18 major occasion. These events include important political meeting, rituals, and foreign leaders attending the summit together. All of these occasions the attention, many live on state television, the fashionable dress to michelle remark upon natural reviewers will not miss. I especially focused on these occasions, is for they can measure the first lady of dressing on the influence of company's stock.
Xinmin weekly: michelle influence confined in the listed company?
"Mike: there are many private enterprise, such as small shops, design brand or retail, but I only lists a publicly listed companies, I can use their share prices to calculate the first lady dressed choice of real-time financial impact. If you count on private affecting affirmation is bigger, but I'm more interested in share price impact, so no calculation that part.
Xinmin weekly: michelle dress if premature leaking will affect stock prices?
"Mike: in her debuted on the front of the insider trading may, to travel abroad is tested in the first lady clothing have advance the good opportunity, exposure than domestic appear more likely, because she can shift to an earlier date a few days arranging luggage, assistant secretary and would advance know what she will what to wear. White House press office declined to answer me these problems,[link widoczny dla zalogowanych], and I don't know the first lady clothing would be confidential. But I checked the michelle several important public appearance before the company's stock price, relevant the U.S. and also have overseas, no evidence that share price ascending, some shares in two days ago were slight fall.
Xinmin weekly: you "michelle effect" statistics of relevant brand sales affect?
"Mike: it is difficult to obtain specific sales data to validate michelle effect, but there are many examples, she dressed style was snapped up.
Xinmin weekly: like Saks retailers such as besides selling michelle wear style, also sells many other brand of clothing, these companies can reflect the excess profits "michelle effect"?
Mike: yeah,[link widoczny dla zalogowanych], yeah,[link widoczny dla zalogowanych], Saks Macy 's, Nordstrom' s these retailers sales dozen twenty different brand, they have more opportunities to benefit from michel effect, if michelle wear one brand clothes.
Xinmin weekly: ordinary women difficult has star supermodel bone feeling angular figure, therefore difficult to imitate their clad style, and michelle shape more accord with normal standard, this is not her by many women follow reason?
"Mike: yes, it certainly is her attractive part.
Xinmin weekly: michelle like wearing sleeveless skirt, show strong arm, she strong healthy image is catered to americans' aesthetic?
"Mike: it's hard to say, I don't think but American cultural expectations first lady image is" healthy and strong ".
Xinmin weekly: michelle to fashionable influence over her predecessor?
"Mike: michelle to vogue is the effect of any a first lady Jacqueline since can match, although every President wife almirah will cause for concern. Dolley Madison and 19th century,[link widoczny dla zalogowanych], Frances Folsom Cleveland vogue taste by media recognition. In 1886, Frances Cleveland marries into the White House only 21 years old, her dew shoulder dress dress adore, American women don't wear liner. Today,[link widoczny dla zalogowanych], from hoover lady on every first lady (except Truman madam) are meeting Vogue cover. The first lady wearing often controversial, such as whether I should accept the expensive clothes giving fashion brand, such as Nancy Reagan, or wear mysterious funders provide costly mink coats, like Patricia Nixon, her husband during a speech mention she likes wearing decent and accord with republicans identity coat. Many first lady deliberately avoided in dress respect concern. Such as Hillary Clinton in fashionable circle without any influence, she deliberately dressed quadrature from external much comment,[link widoczny dla zalogowanych], and michelle are at opposite poles.

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